It is becoming more complicated to interest spoiled buyers. In some segments of the market, the number of sellers offering the same goods and services is simply off scale. In this case, you need to be able to stand out against the general background, apply an unconventional approach and come up with a creative solution for the advertising company.
Program for ticket sales service
WP Media turned to one of the leading Internet services to find cheap air tickets. The task was to notify the target audience about the news and shares of the company, as well as a constant reminder of the brand. It was decided to conclude a cooperation agreement for the PR-support service for a period of one year.
For the job chosen popular female sites with good attendance, owned by WP Media. The program included:
- Creation and annual placement of the branded special section of the company on one of the sites.
- Monthly placement of articles on the visited women's resources (2 articles per month, that is 24 articles per year).
Next to the service was connected and the second project of the service - a resource for finding the best offers from hotels and hotels.
Interim results and summing up
At the moment, mutually beneficial cooperation continues, but it is already possible to sum up some results.
At the moment, about forty articles with information on independent travel, hotel reservation, savings on air tickets have been written and posted. It is too early to name specific figures, but one thing is clear: even in such a highly competitive business segment as tourism and online services, you can achieve good results in a short time.
How to succeed?
Put a high bar and achieve results if you use effective tools. Media Holding WP Media is ready to offer development options for any business. This can be the creation of an information section, the collection of data from the client base, increasing loyalty through the organization of contests and quizzes. Each new project of media holding is a new solution that allows the Customer's business to develop. The strategy is chosen depending on the specific product and target audience. To develop the strategy, analysis is carried out, competitiveness of subjects is studied. Based on the data set, tactics are chosen.
Do you still think about how to develop a business? And your competitors are already selling!
More information: wp-media.ru
Advertising department: adv@wp-media.ru 8-495-268-02-53