History of the magazine "Burda"

Enne Burda was able to turn a tiny publishing house into the world's most famous and largest media holding company, which currently produces about two hundred publications in twenty-six countries around the world. In addition to everything on the shoulders of Enne lies the real story of the creation of the magazine Burda, which helped a woman to look at the world of fashion and style quite different eyes.

The story of Anne Burda's life

Tell the story of the creation of the magazine "Burda", but not to mention his main "mother" Anne Burda - then do not say anything at all. Anna Magdalena Limminger, who is also Anne Burda, was born on July 28, 1909 in a small German town called Offenburg. The name under which Anna entered the world history originated in her very childhood - it was she who was called by her parents because she was very fond of singing a children's song, which was called "Annchen from Trau". After graduating from school, and afterward a trade school, the girl married Franz Burda. From financial well-being, the newly-made family had a doctorate in history and a small book printing house. But Annie did not like to sit in one place and be satisfied with what is. She always had a good taste and was well known in fashion. That's why Annie always looked like Hollywood. Her main credo at that time was: "If you do not allow your finances to dress up from Dior, a needle and thread, taste and imagination will surely help you look fashionable and stylish ...". And even giving his wife three sons, the woman never changed her good taste and style.

History of the magazine

At the age of forty, Enne Burda decided to realize herself not only as a mother, but also as a successful woman. And in the first place, she was motivated by the interest of her friends, who tirelessly tossed a woman about how she manages to look so gorgeous and dress. Already in 1949, Enne took the lead over publishing her husband in their own hands. The first basis for the creation of his new "child" was the printing of not books, but magazines. And the very first magazine, which saw the light from under the machine tool of the publishing house Enne Burda, was a magazine under the same name, "Burda Modern". It was with the help of this magazine that Enne decided to answer all the questions tormenting her friends.

The very idea of ​​publishing a women's magazine, in which fashionable patterns of women's stylish clothes were placed, turned out to be a very profitable business that brought an excellent income. The circulation of the first copy of the women's edition was about one hundred thousand. But in about fifteen years this circulation in Germany alone has reached a million copies. The magazine "Burda" has become a real gift for the fair sex all over the world. It is because of the creation of this magazine that women learned, by the example of the unsurpassed Enne, with their own hands to create for themselves fashionable dresses that emphasized their image. But the author of the magazine did not stop at all achieved and constantly improved her publication. In cities such as New York and Manhattan, Burda opened small boutiques, in which she arranged for fitting the models of clothes she offered to her readers. Such "fashion shows" had a huge success, which, in turn, positively influenced the increase in the rating of the edition itself. Anne's main goal was to please all the readers. Therefore, she firmly believed that the convenience of the models of the proposed clothing should be in the first place. By the way, despite the fact that Burda could already afford anything, she did not cease to pamper herself with fashionable and stylish outfits that she sewed herself and whose models she placed on the pages of her magazine.

After a while, the Burda Modern magazine ceased to be just a magazine and gained the status of something more and more global. Throughout the world, stores were opened, where mainly readers could buy cloth for themselves, which was necessary for certain models of tailoring. Also here you could buy special accessories and even old extracts of the magazine itself.

Expansion of borders of publishing house "Burda"

After the creation of the magazine and its worldwide recognition, the small family printing house of the Burda family gradually acquired the status of the largest publishing house that was spoken about all over the world. In addition to the magazine Burda Modern, the world saw another magazine, Burda's "brainchild", called "Burda internationality." This edition was entirely devoted to cooking and its features. But the story of creating magazines called Burda did not end there and journal editions called Anna, Karina and Verena were added to their "amicable ranks". This was an extended manual for knitting, as well as making their own hands Christmas tree decorations, toys and dolls. Also on the pages of these magazines you could find advice on embroidery, needlework, the arrangement of a home, a garden, a garden. These magazines were aimed not only for women's leisure, but for the whole family. An interesting fact is that even men have become avid readers of such magazines.

It was not by chance that in post-war Germany Enne Burda was called the "German miracle of the economy." Equivalent to how she went beyond the scope of a single magazine, she was able to reach the whole country, which brought her and her "child" great fame and success. In the inheritance after herself, this woman was able to leave hundreds of countries where her "printed word", twenty languages, to which the journal was translated, and a million army of readers and admirers of the publication, were read. Enne Burda completely withdrew from publishing in 1994, transferring all her powers and legacies of the world-renowned Burda to her sons. In 2005, on November 2 she died. Women all over the world will thank Ann for many decades because she taught the world to live beautifully and does it even after her death. After all, the publishing house "Burda" lives and thrives to this day, delighting its beautiful readers with its interesting publications all the same magazine called "Burda".