Donatella Versace helped Gianni in everything she could. She followed the distribution of products, the success and promotion of the brand. Moreover, the girl was the real and only muse for her brother, who tirelessly created a masterpiece for a masterpiece, looking at a beautiful sister. A friendly family duo worked as a clock: a sister is a PR manager, a brother is a creator and a financial director.
In the mid-80s, Gianni instructed his sister to run a youth line called Versus. She not only lived up to her brother's expectations, but gave him a lot of new ideas. Brilliantly fulfilling the duties of a fashion designer, she was the first to use to show clothes not only professional models, but also show business stars. This step brought tremendous popularity to the Versace brand.
Competent brand advertising was one of the merits of Donatella. She invited to the fashion shows of all the most popular stars of the music scene and cinema. Among her guests were Madonna, Liz Hurley, Holly Bury and many other celebrities. So the glory of Versace spread beyond Europe, reaching America.
Crucial moment
Unfortunately, happiness can not last forever, and the friendly star tandem has come to an end. July 15, 1977, Donatella's brother was shot near his house by an unknown serial killer. Evil tongues rumored that she personally was involved in this case, and went on to kill for the sake of undivided possession of the House of Fashion. But few believed that a loving sister who, from her childhood, tried not to step away from her beloved Gianni, could commit such a terrible crime.
Family tragedy, unfair accusations, rumors and gossip greatly influenced the psyche of Donatella and her entire family that they were forced to hide for some time in a private residence in the Caribbean islands.
Phoenix
A year later, Donatella Versace returned to the fashion world. She gathered all her strengths and creativity and released her first own collection after Gianni's death. The line was received without much enthusiasm, but this did not affect the activities of the designer. She continued to work diligently on new concepts, advertising and brand development. As a result, the collections of Versace have become more feminine, stylish and bold, they have an open sexuality, bordering on aggressiveness. Donatella marked the beginning of a new era in the fashion world, and the brand Versace revived from the ashes, like a magical phoenix.
A rich heritage
In addition to Fashion Fashion, the Versace family owns luxury hotels in the United Arab Emirates and Australia. Donatella, like her late brother, also inherited a passion for collecting luxury real estate. She does not live anywhere for long, moving from one mansion to another. According to the most conservative estimates, the total value of its holdings is about $ 21 million.
But wealth is measured not only by money signs and the number of zeros. Donatella Versace is the goddess of the House of Fashion, beloved wife and loving mother of two children. Her marriage to Paul Beck is 18 years old. Previously, he worked as a model and demonstrated the outfits created by Gianni Versace. To his niece, the daughter of Donatella Versace, Allegre, he bequeathed exactly half of all his funds. Donatelle got only 20%. However, the girl grew up not quite healthy and is currently trying to overcome anorexia.
Transformation of appearance
In her youth Donatella Versace was an inconspicuous girl with an ordinary appearance, but with age she began to resort more often to the services of plastic surgeons. If before the plasticity of Miss Versace only her prominent name in the fashion world was singled out, the efforts of the doctors turned her into a real likeness of the Barbie doll.