Just be forced to do it! Here is an example from my practice. Nothing noteworthy cafe in a densely populated sleeping area. Ordinary, ordinary, such in the capital - hundreds. For the second week I have been trying to convince the landlady to buy coffee in our company.
- You again? She was surprised to see me at the door of her office.
"Oh, you remembered me!" - I smiled sincerely. "So they thought about me." And also did not forget about the profitable offers of our company. "You're mistaken, young man," she shook her head wearily. "I remember you in person, and as for the proposals ..."
"Then let me remind you of our prices," he immediately took the bull by the horns. - We have a wide selection and flexible system of discounts. Customers are always very satisfied ...
"Yes, yes, I do," the innkeeper interrupted me. "But why should I know about this?" I am quite satisfied with my constant supplier and the range that he offers. Understand, the regulars of my cafe - people are simple, not picky, they are not up to taste smacks! They look at the price more: they can afford a cup of coffee or not. And most importantly - they are already used to it!
- That's it! Accustomed! And if you tried something else, you would never have ordered this one from you ... - I hesitated, but still finished - burda.
I looked with disdain at the coffee packs that lined up on the shelf.
"How stubborn you are!" - With a sigh, my companion noticed.
"Stubborn and generous," I said modestly. "And I have a stunning proposal for you." If you agree to make coffee purchases in our company, then you will receive a batch of elite leaf tea as a gift. Ceylon. We have direct shipments from this country.
I knew what I was doing . The mistress's eyes shone. She asked me to tell you about the discounts in more detail. Everything, "innkeeper" in my pocket! Fifteen minutes later I left the cafe with a signed long-term contract. Chef seemed very pleased.
- Well done! - He praised me. - Good job! Wait for the bonus.
"The hostess of the institution took a long time, but in the end, where could she resist my charm and ... a gift," I laughed. - I do not even know what was more convincing: my talent to persuade or the promise of a gift from the firm.
"Well, from modesty you will not die!" - did not fail to poke me the boss, he is a former classmate and friend. "It's just that, poor thing, I did not know how to get rid of you."
- Yes, that's why I decided that it would be cheaper for me to fall in love, - joked in response. I glanced at my watch and was worried: without ten I should stand at the entrance to the boutique where Irina works. Fortunately, I had time. On the spot, I was even a little earlier. Hespisha strolled along the shop windows and thought that maybe today I'll get the approval of the girl I liked to have dinner at the cafe.
I met her two weeks ago at a party with friends. And since I saw this fragile brunette, I've spoken with her a couple of words, I could not think of anyone else. She also kept a distance, at times it even seemed that the girl simply escapes me. I asked my friends about a new friend, and when I found out that she did not have a husband or a groom, I decided to fight for her attention!
To "no" to look through your fingers . Often it only means that someone needs time to think. This is how Irina regarded "no" when she first proposed to her to go to the cinema, a theater or a restaurant. I was not desperate and, naturally, did not give up. After all, I learned the golden rule of trade well: next time you need to come up with a more attractive offer ... Since then, every day at six in the evening, I appeared under a boutique with flowers. I started with one rose, adding two flowers. Today it was a very large bouquet.
- It's you again ?! Sighed Irina.
"I promised that I would not give up easily," I said, and handed her the flowers.
"You're stubborn ..." Ira shook her head, but she still took the bouquet.
"Today I heard this from another woman," he laughed, blithely.
"So I'm not alone?" Do you have a lot of passions?
- Oh, I have a lot of familiar women! But! Only you are invited to a date. The rest - so, business affairs ... - And ... So, it's just me was not lucky?
- On the contrary ... So you agree to have dinner with me? - I asked, losing patience from verbal nonsense.
"Well, I do not know ..." Ira hesitated.
"I promise I'll drive you home and do not bother to ask for a cup of coffee!"
Irina measured me with an appreciative glance, smiled: - All right, let's go. And know: I agree only because I am hungry.
"Of course," I did not object. Still would! I was flushed with happiness. Such a successful day: good luck on the business and on the love front! First, he obtained a profitable contract for the company in a seemingly disastrous case, and now, after two weeks of siege, my beloved surrendered. We go to dinner - what's not a date? I chose the right strategy ...
For dessert, looking at her with enamored eyes, he decided and said:
-You're so beautiful, Irisha! Just breathtaking! I sighed sadly.
"Stop it!" She blushed.
"Ira ..." began, feeling that the right moment had arrived. - I'm crazy about you. And if you give me a chance ...
"It's not a good idea," she interrupted, setting aside the vase with ice cream.
- Why ?! Groaned in desperation.
"Because I can never love you," the girl explained.
"But you do not know me at all!"
"It's not necessary," she shook her head and looked into my eyes. - I know myself. That's sad! - For a moment she kept silent and continued: - I love another person! Very fond of, unrequited and without reciprocity. But my relatives and closer to him I have no one ...
Tears shone in her eyes . I approached her with a chair.
"Sorry, did not mean to hurt you." I drove her home, and the next day ... as usual, stood with roses under the boutique. Yes, Ira loves someone. But can not she love me? It's like having coffee. Remember? People buy the one they are used to, and consider it the best, until they try the other. I have prepared for the girl a great offer, from which she can not refuse.
"Give me three months." If your heart does not falter, I will not bother you.
"But Max," Ira muttered, "I explained everything yesterday!" It makes no sense...
- There is! Objected softly. "Understand, I do not demand anything from you, but I just want you to know me a little better."
"All right, let it be," she sighed wearily.
- True?! - I did not believe. The next few days were almost the happiest in my life. It seemed, now I can turn mountains! We went to the concert of the beloved singer Ira. I hardly got tickets, but the effort was worth it: the girl was in seventh heaven with happiness. During the concert, I took her hand and kissed it gently. A shiver of desire ran through my body. And Ira ... Alas, she remained indifferent. When they returned home, I hugged her, then bent down and tried to kiss her on the lips. But the girl habitually pulled away and in a moment she was sad.
Then we walked silently, but when they said good-bye at the entrance, Ira suddenly stroked my hair.
- Hey! - Hold her by the hand. "Do not I still deserve more?"
- I deserved it. But I can not...
"She's just not ready," he kept repeating. I made her surprises, wrote lovely messages.
Sometimes it seemed to me that the beloved begins to melt. I still need to try a little bit ... Therefore, I proposed my favorite trip to Paris! What woman does not dream about it? Where else can love be born, if not there? On Wednesday I gave Ira a ticket.
- You are amazing! She admitted, shaking her head. - No one has looked after me so beautiful.
And again her voice sounded sad.
- And I bought a guide to Paris. We together look through it and decide what exactly we want to visit.
- Not necessary. Decide youself...
But we did not fly to Paris. The next day, Irina wracked the news.
- A month ago I sent a sketch of one of my dresses to the contest and ...
- So what? Interrupted impatiently.
- And I got to the finals! But the dress itself should be ready on Monday!
"What about the trip?" Paris?
"I'm sorry." Her voice immediately became guilty. "Can I postpone it?"
- You can not! I already bought tickets, reserved a hotel!
- I'll refund your money. Believe me, to visit France is my dream. But I can not give up on the contest either! I was so eager for success! This is the chance to become a designer! Winners are hired at the prestigious Fashion House. Do you understand?
- Yes, of course ... No, no ...
On weekends I went to a boutique to Ira. But she had no time. Energetic, with a blush and a special brilliance in her eyes ... I did not know her that way. And would she say with the same enthusiasm about the trip to Paris ?!
This was the beginning of the end. But, alas, I understood this only on Saturday. Ira invited me to a banquet arranged by the organizers of the contest. At the height of the evening, a tall, stylishly dressed man approached us, very confident and charming. Her beloved trembling voice presented him. She was talking to him in some strange voice, looking with such a glance that I had not even dreamed of. In the eyes of the girl splashed desire and adoration. She was smiling and seductive. When the man apologized and left us, he looked after him for a long time.
- It is he! I said confidently.
- What? Irina asked absentmindedly, watching the back of the man's way through the crowd.
"It's him ..." he repeated gloomily.
This time, she did not even react. "What to do? I thought feverishly.
- How to proceed? Then he put the glass with the unfinished champagne on the table, took his coat from the wardrobe and went out. Ira did not seem to notice.
She called me around midnight.
"Max, where did you go ?!" Why did he leave so quickly? And did not even say goodbye ...
"Just left you alone." You wanted it, did not you? - did not hide irritation in half with despair.
- What?! Are you offended? She was surprised.
"I just realized that you'll never look at me the way I looked at him today," he admitted bitterly. "Even if I get a star from the sky, or every day I will perform a feat." I will not become dearer and more beloved than him ...
Ira paused a minute, then listlessly and unconvincingly tried to protest.
"I'm sorry if you can," she whispered at last. "And forgive everything!"
"You have nothing to apologize for," I said hotly. "You told me right away."
But I did not want to believe . So you forgive me ... I did not specify for what. Although he knew what a mistake he had made. He reacted to his feelings as a product that needs to be sold well, which means it is good to advertise. He deceived himself, thinking that by perseverance and perseverance I would conquer my beloved girl in the same way as I wanted to sign the necessary contracts. Naive, or rather self-confident, could really seriously assume that the love for that man Ira will replace feelings for me only because it is more profitable from the worldly point of view? But I forgot that feelings are not goods. And though, perhaps, he offered more than the man for whom Irina's heart beats, he still lost his ingloriousness. One of these days again I looked at my favorite film. I laughed heartily at the duet of Abdulov and Farada, I admired the actors' play, but this time I, perhaps, agree with Count Cagliostro and I admit that I can not be forced to love. There is no "formula of love" - there is simply love ...