The better your personal brand, the faster you will achieve the goals. Even during a crisis, a person with a personal brand can be confident of his or her stable future. After all, he can choose where and by whom to work for him, the circumstances do not particularly affect him.
If a person can attract and retain people's attention to themselves, then he can convert this attention to any benefit for himself. You probably noticed that some products are sold better than others while it seems that the products are of the same quality. The success of this or that product depends on its advertising and on its quality.
A personal brand consists of the following components:
The personal brand is based on your life values. This is a kind of compass, according to which you follow in life.
- Your beliefs motivate you to action.
- Reputation is what you are known for.
- Behavior shows your life values and beliefs.
- Skills are something that you are good at.
- Image is not only what impression you cause in others, but also how you look. Image says before you, he will even say something that you yourself will not say.
- Your image should be thought out in both normal reality and virtual, remember that your employer can view your blog or page in social. network, so that all information on these resources must match your image.
The most important thing is to learn how to position yourself correctly. For example, during an interview with a robot, the employer, first of all, assesses the skills of submitting oneself to a candidate for employment. Everything should be in moderation, underestimate and praise their capabilities is not necessary.
The first attention at a meeting the person turns to appearance. Your image should be thought through to the smallest detail. When advancing yourself, the recommendations from the previous place of work are very effective. Business cards and the use of professional terms increase the chances of finding a job. Write your resume and update it. The average office worker should look neat, have a good resume, speak with professional terms.
Be sure, go with a confident walk, do not stoop and boldly answer the questions. Control your gestures, try not to gesticulate, so that all your emotions are on your face. Constantly improve your oratory, listen to constructive criticism, correct yourself, invest in yourself. Prepare a story about yourself. It should be brief, talk about your skills, than you can be useful.
Lead an active lifestyle, do not be afraid to make contacts first. Keep old contacts. During the conversation, ask questions and look at the reaction of the interlocutor. Remember that communication is a kind of capital and it is very important to know many, but not much. Be attentive to others, listen, keep abreast of the latest innovations.
A personal brand is good, if at your sight people do not ask you to show their skills, they know that you can do it. A good personal brand will help not only people looking for work and networkers, but also just people who have a goal and want to quickly achieve it.
Creating a personal brand is a process that never ends, because a person needs to constantly improve, show the world his best sides, to prove to everyone that he is unique. The earlier you start building it, the better.